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Design Ads
We'll use our proprietary BerryAdMAXSM process to research and design high-impact ads that are more motivating, more compelling and more profitable.
BerryAdMAXSM
Research has shown repeatedly that traditional print design principles (e.g. newspaper, magazine) simply don’t work in Yellow Pages. Our skilled designers are highly trained in the field of Yellow Pages ad design including research-based principles on what works, what doesn’t work, and how to best capture the eye of the ready-to-buy consumer.
The BerryAdMAX process involves analyzing your current ad and competitive ads, then identifying opportunities for improvement. This is done via our exclusive BerryMAX scoring system, which assesses an ad’s effectiveness based on 27 distinct research-proven factors that influence an ad’s ability to drive consumer response.
BerryAdMAX Results
In an online survey, 424 consumers reviewed multiple sets of ads that went through the BerryAdMAX process (a “before” and “after” ad) and selected which ad they would most likely call. The research demonstrated an average 179% increase
in likelihood to call when an ad goes through the BerryAdMAX process.
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"Not only does our
new ad stand out from
the competition, it is performing very well.
In fact, it appears
to be generating
an increase
in sales."
read more
Gene Parker - Terminix |
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