Marketing Tools
QUICK MENU

White Papers
The Network Blogs
Media Migration
Berry AdMAXSM
AT&T



Rate Your Ad

Use Berry Network’s AdMAXSM process to make sure your ad will stand out above the rest with clear, focused information that makes it easy for customers to call you first! Your ad needs to be eye-catching, informative and motivating or you lose countless opportunities to increase your client base.

Rate Your Ad is an online assessment tool that addresses criteria that’s critical to develop an outstanding ad. This quick and easy rating system gives you a score so you can decide what your next step should be to attract more customers. It’s all about response and the ads that encourage action have to contain:

  • Well-organized information
  • Easy-to-read copy
  • Addresses and phone numbers for multiple locations
  • Conveyance of customer care and service
  • Bullet points
  • Clean, open design
  • Strong, bold headline
  • Compelling call to action

Take a moment now to use our Rate Your Ad tool. This tool assigns numerical value to your submitted answers so results really will let you know how your ad adds up. It’s never too soon to make advertising improvements for increased business. And Berry Network associates are available to help you through every step of the 10-Phase Ad Development Process that leads to greater success for you.

Attract attention. Create Interest, Answer a need. Stimulate action.

ATTRACT ATTENTION
Headline
5 Points Headline Included
5 Points Headline is eye catching and prominently displayed
Artwork
5 Points Photo/illustration included
5 Points Photo/illustration engages viewer
5 Points Photofessional-quality logo included
Layout Design
5 Points Well-organized with a key focal point
5 Points Text is easy to read
5 Points Sufficient white space included
5 Points Name/logo easy to find
5 Points Information in short bullets, not paragraphs
What's your attractive attention score? (Perfect score = 50 points) 0


Create Interest
Headline
5 Points Headline includes differentiating selling point
Artwork
5 Points Photo/illustration is relevant and displays the solution
Special Offers
5 Points Discounts, free services, or coupons are offered
5 Points Special offers are highlighted with call out boxes, buttons, bold text or star burts
What's your creatve interest score? (Perfect score = 20 points) 0


Answer A Need
Content
5 Points Reliability (years of service, company size, family-owned, guarantees, etc.)
Artwork
5 Points Differentiators (services the competition may not offer)
5 Points Credentials (associations, licensed, bonded, certifications, etc.)
5 Points Complete service offering listed
5 Points Payment options (credit cards accepted, financing, payment plans, etc.)
5 Points Specific areas served
5 Points Accessibility (hours of operation, web site, weekend/evening availablity)
What's your answer a need score? (Perfect score = 35 points) 0


Stimulate Action
Contact Info
10 Points Local number(s) listed
5 Points Toll-free number listed
5 Points Local address(es) included
5 Points Web address and/or map included
Call To Action (Choose only one.)
5 Points Basic call to action included (i.e., Call NOW! Visit us Today!, etc.)
10 Points Specific reason to call included (i.e., Call for your free consultation, Ask about our money-back guarantee, etc.)
What's your stimulate action score? (Perfect score = 35 points) 0


Your Score
Attract Attention 0
Create Interest 0
Answer A Need 0
Stimulate Action 0
TOTAL: 0

So just what does your score really add up to?




The Rate Your Ad tool is based on Berry Network's AdMAX process, a patent pending creative process available exclusively to Berry Network clients.
Our Media Migration Model helps you determine the proper mix between different media.
Media Migration - Our Media Migration Model helps you determine the proper mix between different media.
Get up to speed fast with white papers on topical marketing issues and links to even more useful information.
White Papers - Get up to speed fast with white papers on topical marketing issues and links to even more useful information.
Technology that puts your ad in front of more consumers, resulting in more calls, more clicks, and more results.
Marketing Tools - Technology that puts your ad in front of more consumers, resulting in more calls, more clicks, and more results.
Gain customer and employee insights about Berry Network... great news about a great company!
Testimonials - Gain customer and employee insights about Berry Network... great news about a great company!